Our story

Insights Prep was founded with the mission to improve the quality of after-school support in the MENA region and to rethink the traditional tutoring model. We started in just one school in Dubai and have since reached over 50+ schools across 10 different countries—primarily through positive, organic word of mouth among families.

A bit more about our journey:

• 2020 — Independent tutoring & university admission support
• 2023 — Official establishment; began supporting students in one school in Dubai
• 2024 — Initial growth through word of mouth across schools; launched SAT/ACT offerings
• 2025 — Reached 50+ schools across 10 countries
• 2026+ — Aiming to expand to 1,000+ families across 100 schools while growing new business lines

It is just the beginning. Much more to come.